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Super Bowl Viewership Records, Most-Watched Games, and LX Odds

By · Updated 1 day ago

The Super Bowl is traditionally one of the most-watched events in the United States, with record-breaking numbers tuning in to watch the championship game.

However, the event is a worldwide attraction today, with the Super Bowl broadcast in over 130 countries and in more than 30 languages. You can find out more about the Super Bowl viewership records, and the odds for a record-breaking Championship Game in 2026 here.

Early Super Bowl Viewership Stats

The first Super Bowl was broadcast on CBS and NBC in January 1967, with 26.75 million watching on CBS and 24.43 million on average on NBC.

Since then, the broadcast has alternated between the two leading broadcasters, with Super Bowl II attracting 39.12 million on CBS and Super Bowl III attracting 41.66 million on NBC.

Interestingly, the household share has increased and mostly remained at 75% since Super Bowl V, which was the first to reach that level. The tradition of expensive ad slots also began at Super Bowl V, with the 2024 cost inflated to $500,000 for a 30-second ad for the first time. 

ALSO SEE: Super Bowl LX: Seattle Seahawks vs. New England Patriots Preview, Odds, Picks (Feb 8)

Recent Super Bowl Viewership Stats

Since Super Bowl XLIX in 2015, all but four Championship Games have accounted for 70% of television viewers.

The most-watched Super Bowl over the same period was the Championship Game last year, which attracted a staggering 127.7 million average viewers, and enjoyed a staggering 83% of the share.

In fact, the last two Super Bowls have drawn at least 120 million viewers, ranking among the Championship Games with the highest viewership records. Below, you can find the information surrounding the recent Super Bowl viewership stats. 

Super BowlDateNetworkAverage Viewers (Millions)Aveage Half-Time Viewers (Millions)
LIXFebruary 9, 2025FOX127.7133.5
LVIIIFebruary 11, 2024CBS/Nickelodeon121.50123.4
LVIIFebruary 12, 2023FOX114.21121
LVIFebruary 13, 2022NBC99.18103.4
LVFebruary 7, 2021CBS95.296.7
LIVFebruary 2, 2020FOX101.32104
LIIIFebruary 3, 2019CBS98.4898.2
LIIFebruary 4, 2018NBC103.47106.6
LIFebruary 5, 2017FOX111.32117.5
50February 7, 2016CBS111.86115.5

Most Watched Super Bowls

On nine occasions, the Super Bowl has exceeded 110 million average viewers, while only four Championship Games have seen an average of over 120 million tuning into the halftime show. Below, you can see the ranked Super Bowls in terms of viewership records.

  1. Super Bowl LIX (127.7 Million)
  2. Super Bowl LVIII (120.25 Million)
  3. Super Bowl XLIX (114.44 Million)
  4. Super Bowl LVII (114.21 Million)
  5. Super Bowl XLVIII (112.19 Million)

Super Bowl LX Viewership Odds

Based on the record-breaking viewership for the last two Super Bowls, another massive average is expected in 2026. The latest odds for Super Bowl LX viewership can be found below.

Super Bowl LX ViewershipBetOnlineBetUSLucky Rebel
Over 125.5 Million-130-130-130
Under 125.5 Million-110-110-110
Alex Dudley
Contributor Alex has covered huge sporting events for various websites and publications. He has attended football European Championships, Rugby League and Union World Cups, and the Paralympics. Alex is dedicated to giving the most insightful tips for VegasOdds readers and specialises in horse racing, soccer, golf and basketball.

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